Netflix subscribers in Kenya will soon be able to tune into the BBC’s hugely popular drama Bodyguard after the streaming service snapped up the international broadcast rights to the show.
As many as eight million viewers in the UK have tuned in to the drama which stars Richard Madden and Keeley Hawes and was written by Line of Duty creator Jed Mercurio.
Although Netflix have not revealed how much they have paid for the international rights, it is believed to be a seven-figure sum.
But the BBC will not benefit financially from the sale of the show’s international broadcast rights as the programme’s producer, World Productions, is majority owned by the corporation’s UK rival ITV Studios.
Maria Kyriacou, President International of ITV Studios said: “Bodyguard has gripped the nation with its twists and turns. It’s a perfect example of a show produced locally which has huge global appeal.
“Through our partnership with Netflix, we can’t wait for audiences around the world to enjoy the show as much as audiences here in the UK.”
Netflix will begin broadcasting Bodyguard in Kenya and the rest of the world from October 24.